Google offers another method Risk Reward

So you can choose to make money using Google and you should read about it. Pay to place small adds on your website and then get paid to have you click on other ones.

As an example you can pay to get sports ads on your website or blog and on the other hand get paid when visitors click on them. it is the Risk Reward idea must like anything else. You are in a hurry to get somewhere.

Risk you get a ticket.
Reward you do not get a ticket and you arrive on time.

Risk: Is you are charged more than you bring in.
Reward: Is you make money when people click on the ads.